Content & communications

Turn what you know into useful content.

Penny helps a business turn real expertise, customer questions, search demand and seasonal needs into on-brand content—with humans keeping the final voice.

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Penny

Content & communications
The work

Give Penny a real job.

Clear responsibilities make AI useful. Vague prompts make AI entertaining.

01
Find useful topics

Use customer questions, search behavior and business priorities to build a practical content queue.

02
Draft in the brand voice

Create emails, articles and social copy from approved source material.

03
Review performance

Use available engagement and conversion data to learn what deserves more attention.

Works with

Built around your stack.

Brand guidelinesWebsiteEmail platformSocial channelsSearch dataInternal knowledge
Guardrail

What Penny does not do.

Penny does not fabricate expertise, testimonials or results. It works from approved sources and keeps claims tied to evidence.

Ask better questions

Questions Penny can help answer.

  • What should we publish this month?
  • Which customer questions deserve a direct answer?
  • How can one strong idea become email, social and web content?

Want this kind of backup?

We’ll start with your process, not ours.

Talk to Moxie